Tower ••• logo
Beauty

Tower •••

Founded •••Valuation ••• - •••Santa Monica, CA ••• USAAmy LiuWebsite ↗
Est. monthly revenue, available channels · Sep •••
Blurred subscriber-only revenueper month
Amazon + retail + DTC · estimated from unit and store data
Illustrative mix
Amazon •••
Retail •••
DTC •••

The read

Viral clean makeup and body care brand for sensitive skin — NEA-accepted makeup plus new SOS Rescue & Relief Body Wash for eczema-prone skin.

••• tracked monthly revenue — retail •••, Amazon •••, DTC •••

••• retail doors — led by Sephora at Kohl's (•••), Sephora US standalone (•••)

••• top Amazon SKU — Tower ••• Mini SOS Hypochlorous Acid Spray, Everyday Skin Car

Revenue By Channel

sample data
1M3M1Y2Y
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Amazon
Retail
DTC
total, trailing ••• weeks

Retail footprint

  • Sephora at Kohl's••• doors
    Est. •••/door•••/mo
  • Sephora US standalone••• doors
    Est. •••/door•••/mo
  • Specialty beauty••• doors
    Est. •••/door•••/mo
  • Credo Beauty••• doors
    Est. •••/door•••/mo
  • Total doors••• · •••/mo
Amazon
•••
••• month over month
  • Units / month•••
  • Top products
  • Tower ••• Mini SOS Hypochlorous Acid Spray, Everyday Skin Care Mist (••• oz•••
  • Tower ••• Swipe Serum Hydrating Concealer, ••• Light/Medium Cool (••• oz•••
  • Tower ••• Foundation with SPF ••• SunnyDays Tinted Sunscreen, ••• (••• oz)•••
Retail
•••
••• month over month
  • Doors•••
  • Top retailers by revenue
  • ••• Sephora US standalone••• doors · Est. •••/door · •••/mo
  • ••• Sephora at Kohl's••• doors · Est. •••/door · •••/mo
  • ••• Specialty beauty••• doors · Est. •••/door · •••/mo
DTC
•••
••• site traffic month over month
  • Site visits / month•••
  • Avg order valueEst. •••
  • Revenue per visitEst. •••
  • Top traffic sources
  • ••• Organic search••• of visits
  • ••• Direct••• of visits
  • ••• Paid search••• of visits

Funding

No funding rounds on file.

Reported funding•••

News and insights

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