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Health & Wellness

Rael

Founded •••Valuation ••• - •••Los Angeles, CAYanghee Paik & Aness AnWebsite ↗
Est. monthly revenue, available channels · Sep •••
Blurred subscriber-only revenueper month
Amazon + retail + DTC · estimated from unit and store data
Illustrative mix
Amazon •••
Retail •••
DTC •••

The read

Korean-founded organic period care and acne patches — Miracle Patch viral hydrocolloid, top seller at Target and Amazon.

••• tracked monthly revenue — Amazon •••, retail •••, DTC •••

••• retail doors — led by CVS (•••), Walgreens (•••)

••• top Amazon SKU — Rael Pads for Women, Organic Cotton Cover

Revenue By Channel

sample data
1M3M1Y2Y
Sample chart · Unlock the real data →
Amazon
Retail
DTC
total, trailing ••• weeks

Retail footprint

  • CVS••• doors
    Est. •••/door•••/mo
  • Walgreens••• doors
    Est. •••/door•••/mo
  • Other US retail excluding chains above••• doors
    Est. •••/door•••/mo
  • Walmart••• doors
    Est. •••/door•••/mo
  • Target••• doors
    Est. •••/door•••/mo
  • Ulta••• doors
    Est. •••/door•••/mo
  • Total doors••• · •••/mo
Amazon
•••
••• month over month
  • Units / month•••
  • Top products
  • Rael Pads for Women, Organic Cotton Cover•••
  • Rael Pimple Patches•••
  • Rael Panty Liners for Women, Organic Cotton Cover•••
Retail
•••
••• month over month
  • Doors•••
  • Top retailers by revenue
  • ••• CVS••• doors · Est. •••/door · •••/mo
  • ••• Walgreens••• doors · Est. •••/door · •••/mo
  • ••• Target••• doors · Est. •••/door · •••/mo
DTC
•••
••• site traffic month over month
  • Site visits / month•••
  • Avg order valueEst. •••
  • Revenue per visitEst. •••
  • Top traffic sources
  • ••• Organic search••• of visits
  • ••• Direct••• of visits
  • ••• Referrals••• of visits

Funding

Aug ••• •••Strategic investmentUndisclosed

Investors

  • TowerBrook Capital Partners

What it means

TowerBrook announced an investment in Rael to support the next stage of growth. The investor announcement does not disclose the transaction amount.

Disclosed funding on file•••

News and insights

AllAmazonRetailDTCNews