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Needed

Founded •••Valuation ••• - •••San Francisco, CARyan Woodbury & Julie SawayaWebsite ↗
Est. monthly revenue, available channels · Sep •••
Blurred subscriber-only revenueper month
Amazon + retail + DTC · estimated from unit and store data
Illustrative mix
Amazon •••
Retail •••
DTC •••

The read

Science-first perinatal supplements — preconception through postpartum stacks with adequate choline and bioavailable forms.

••• tracked monthly revenue — DTC •••, Amazon •••

••• top Amazon SKU — Needed. Multivitamin for Prenatal

••• Growth financing raised (Nov •••)

Revenue By Channel

sample data
1M3M1Y2Y
Sample chart · Unlock the real data →
Amazon
Retail
DTC
total, trailing ••• weeks

Retail footprint

  • Total doors•••
Amazon
•••
••• month over month
  • Units / month•••
  • Top products
  • Needed. Multivitamin for Prenatal•••
  • Needed. Prenatal Choline+ Liquid Capsules for Cognitive Development•••
  • Needed. Hydrolyzed Collagen Protein Powder•••
Retail
•••
  • Doors•••
  • Top retailers
DTC
•••
••• site traffic month over month
  • Site visits / month•••
  • Avg order valueEst. •••
  • Revenue per visitEst. •••
  • Top traffic sources
  • ••• Paid search••• of visits
  • ••• Organic search••• of visits
  • ••• Direct••• of visits

Funding

Nov •••Growth financing•••

Investors

  • The Craftory
  • Seae Ventures
  • Crescent Ridge VC

What it means

Needed closed a ••• growth round led by The Craftory, reported in November ••• Day-level transaction precision is not asserted.

Disclosed funding on file•••

News and insights

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