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Food & Nutrition

Mid-Day Squares

Founded •••Valuation ••• - •••••• Rue Onésime Gagnon, Lachine, QC H8T •••6, CanadaLezlie Karls, Jake Karls & Nick KarlsWebsite ↗
Est. monthly revenue, available channels · Sep •••
Blurred subscriber-only revenueper month
Amazon + retail + DTC · estimated from unit and store data
Illustrative mix
Amazon · not on Amazon yet
Retail •••
DTC •••

The read

Refrigerated functional chocolate bars with viral founder transparency — expanded into PB&J bars at Target.

••• tracked monthly revenue — retail •••, DTC •••

••• retail doors — led by Other US refrigerated grocery and natural (•••), Target (•••)

••• Debt financing raised (Aug •••)

Revenue By Channel

sample data
1M3M1Y2Y
Sample chart · Unlock the real data →
Amazon
Retail
DTC
total, trailing ••• weeks

Retail footprint

  • Other US refrigerated grocery and natural••• doors
    Est. •••/door•••/mo
  • Target••• doors
    Est. •••/door•••/mo
  • Walmart US••• doors
    Est. •••/door•••/mo
  • Costco US••• doors
    Est. •••/door•••/mo
  • Sam's Club••• doors
    Est. •••/door•••/mo
  • BJ's••• doors
    Est. •••/door•••/mo
  • Total doors••• · •••/mo
Amazon
Not on Amazon yet
Retail
•••
••• month over month
  • Doors•••
  • Top retailers by revenue
  • ••• Other US refrigerated grocery and natural••• doors · Est. •••/door · •••/mo
  • ••• Target••• doors · Est. •••/door · •••/mo
  • ••• Costco US••• doors · Est. •••/door · •••/mo
DTC
•••
••• site traffic month over month
  • Site visits / month•••
  • Avg order valueEst. •••
  • Revenue per visitEst. •••
  • Top traffic sources
  • ••• Organic search••• of visits
  • ••• Direct••• of visits
  • ••• Email••• of visits

Funding

Aug •••Debt financing•••

Investors

  • Investissement Québec
  • Canada Economic Development for Quebec Regions

What it means

Mid-Day Squares raised ••• in debt to scale production ahead of Walmart and Costco launches in the US.

Apr •••Series C•••

Investors

  • Siddhi Capital

What it means

Mid-Day Squares raised a ••• Series C led by Siddhi Capital.

Disclosed funding on file•••

News and insights

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