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Beauty & Wellness

Kitsch

Founded •••Valuation ~•••••• N Larchmont Blvd, Suite ••• Los Angeles, CA •••Cassandra ThurswellWebsite ↗
Est. monthly revenue, available channels · Sep •••
Blurred subscriber-only revenueper month
Amazon + retail + DTC · estimated from unit and store data
Illustrative mix
Amazon •••
Retail •••
DTC •••

The read

Self-funded to a ~••• valuation — Kitsch has ••• retail locations in ••• countries, with new ••• liquid shampoo/conditioner formulas at Target, Ulta, and Amazon.

••• tracked monthly revenue — Amazon •••, retail •••, DTC •••

••• retail doors — led by CVS (•••), Walgreens (•••)

••• top Amazon SKU — Hair Perfume — Warm Sugar •••mL

Revenue By Channel

sample data
1M3M1Y2Y
Sample chart · Unlock the real data →
Amazon
Retail
DTC
total, trailing ••• weeks

Retail footprint

  • CVS••• doors
    Est. •••/door•••/mo
  • Walgreens••• doors
    Est. •••/door•••/mo
  • US independent retail••• doors
    Est. •••/door•••/mo
  • Target••• doors
    Est. •••/door•••/mo
  • Walmart••• doors
    Est. •••/door•••/mo
  • Ulta standalone••• doors
    Est. •••/door•••/mo
  • Other US grocery••• doors
    Est. •••/door•••/mo
  • US department and off-price••• doors
    Est. •••/door•••/mo
  • Whole Foods••• doors
    Est. •••/door•••/mo
  • Total doors••• · •••/mo
Amazon
•••
••• month over month
  • Units / month•••
  • Top products
  • Hair Perfume — Warm Sugar •••mL•••
  • Kitsch Hair Perfume Beachy Gelato •••mL•••
  • Kitsch Hair Perfume Oak & Amber, •••mL•••
Retail
•••
••• month over month
  • Doors•••
  • Top retailers by revenue
  • ••• Ulta standalone••• doors · Est. •••/door · •••/mo
  • ••• Target••• doors · Est. •••/door · •••/mo
  • ••• CVS••• doors · Est. •••/door · •••/mo
DTC
•••
••• site traffic month over month
  • Site visits / month•••
  • Avg order valueEst. •••
  • Revenue per visitEst. •••
  • Top traffic sources
  • ••• Display ads••• of visits
  • ••• Paid social••• of visits
  • ••• Direct••• of visits

Funding

No funding rounds on file.

Reported fundingSelf-funded

News and insights

AllAmazonRetailDTCNews